The client is a New-York based jeweler specializing in engagement rings. It is renowned for its signature hearts and arrows diamonds and custom jewelry designs. The brand counts over 1100 point-of-sales worldwide.
Understanding client’s problem to improve commercial performance and customer experience, Diaspark implemented a solution that provided deep insights into retail operations and shopper behavior. Referred as In-store analytics, the system holds a firm grip in depicting customer insights & is capable of forecasting buyer’s preferences based on their purchase history. Store managers can now take intelligent business decisions & offer personalized services to their customers. The functionalities include: